Exploring levels of adoption of multi-function transport apps: Transtheoretical model of change on the customer journey of Transport-SuperApp (TSA) users

Authors: Muhamad Rizki, Tri Basuki Joewono, Yusak O. Susilo

Published: 2024-04-29

DOI: 10.1016/j.commtr.2024.100125

Source: Full article


Abstract

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